Find what’s holding your business back.

Review the seven parts of your business, see where to focus and leave with practical next steps.

Results are free and no email address is required. Your answers stay in this browser — nothing is sent anywhere.

How it works

  1. Tell us a little about your business

    Your stage, what you sell and your main priority — so the results fit your situation.

  2. Score yourself across the seven Ps

    Four short questions per area, from Product to Physical Evidence. 'I don't know' is an honest and useful answer.

  3. Leave with a practical action plan

    A clear picture of your strengths, your three highest-priority actions and how to measure progress.

The seven areas you’ll review

  • Product

    What you sell, who it is for and how well it fits the problem you solve.

  • Price

    What you charge, what it costs you to deliver and how clearly that is presented.

  • Place

    How customers reach you, buy from you and receive what they bought.

  • Promotion

    How you explain your offer, reach suitable customers and track what works.

  • People

    Who handles enquiries, sales and support, and how well they are equipped.

  • Process

    How the recurring work gets done, and where time is being lost.

  • Physical Evidence

    Your identity, testimonials, case studies and customer-facing materials.

An honest self-assessment

This is a structured way to think about your own business — not an independently verified valuation or benchmark. You’ll get recommendations you can act on yourself, and if you’d like support you can choose training, working alongside Paul, or having the agreed work done for you. Scope and price are always agreed before any work begins.

Start my free business audit